Optimal criteria for selecting price discrimination metrics when buyers have log-normally distributed willingness-to-pay
| Year of publication: |
2009
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|---|---|
| Authors: | Huang, Ke-Wei |
| Published in: |
Quantitative Marketing and Economics. - Springer, ISSN 1570-7156. - Vol. 7.2009, 3, p. 321-341
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| Publisher: |
Springer |
| Subject: | Price discrimination | Pricing research | Promotion | Segmentation | Probit regression | Contingent valuation model |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10005048577