Orchestrating an Open Innovation Ecosystem in low-tech industries : the case of Barilla's Blu1877
Year of publication: |
2024
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Authors: | Marozzo, Veronica ; Abbate, Tindara ; Cesaroni, Fabrizio ; Crupi, Antonio ; Di Minin, Alberto |
Published in: |
Technology analysis & strategic management. - London : Taylor & Francis Group, ISSN 1465-3990, ZDB-ID 1485021-7. - Vol. 36.2024, 11, p. 3712-3727
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Subject: | Barilla’s Blu1877 | food industry | Open Innovation | Open Innovation Ecosystem | Open innovation | Innovationsmanagement | Innovation management | Ernährungsindustrie | Food industry | Low-Tech | Low tech |
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