Organizational readiness for issue polarization : how corporate political engagement can optimize organization-stakeholder issue discussion in social media environment
Year of publication: |
2025
|
---|---|
Authors: | Lu, Xuerong ; Zhao, Wenqing ; Meer, Toni G. L. A. van der ; Jin, Yan |
Published in: |
Journal of communication management. - Bradford : Emerald, ISSN 1478-0852, ZDB-ID 2031803-0. - Vol. 29.2025, 1, p. 133-148
|
Subject: | Corporate communication | Corporate political engagement | Negative comments | Social media | Social Web | Social web | Öffentlichkeitsarbeit | Public relations | Corporate Social Responsibility | Corporate social responsibility |
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