Overcoming consumer resistance to ai in general health care
Piotr Gaczek, Rumen Pozharliev, Grzegorz Leszczyński, Marek Zieliński
| Year of publication: |
2023
|
|---|---|
| Authors: | Gaczek, Piotr ; Pozharliev, Rumen ; Leszczyński, Grzegorz ; Zieliński, Marek |
| Published in: |
Journal of interactive marketing. - London : SAGE, ISSN 1520-6653, ZDB-ID 1501741-2. - Vol. 58.2023, 2/3, p. 321-338
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| Subject: | artificial intelligence in health care | health anxiety | information processing | social proof | trust | Gesundheitswesen | Health care system | Künstliche Intelligenz | Artificial intelligence | Gesundheitsversorgung | Health care | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Gesundheit | Health |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/10949968221151061 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014252997