Ownership in the virtual world and the implications for long-term user innovation success
Year of publication: |
2018
|
---|---|
Authors: | Zhou, Michael ; Leenders, Mark A. A. M. ; Cong, Ling Mei |
Published in: |
Technovation : the international journal of technological innovation, entrepreneurship and technology management. - Amsterdam : Elsevier Scientific Publishing Co., ISSN 0166-4972, ZDB-ID 8386-0. - Vol. 78.2018, p. 56-65
|
Subject: | Ownership | Platform | Second life | User innovation | Virtual world | Kundenintegration | Customer integration | Social Web | Social web | Virtuelle Realität | Virtual reality | Innovationsmanagement | Innovation management | Computerspiel | Video game | Innovation | Digitale Plattform | Digital platform | Eigentümerstruktur | Ownership structure |
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