Paradoxes in servitization : a processual perspective
Year of publication: |
2022
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Authors: | Dmitrijeva, Jekaterina ; Schroeder, Andreas ; Bigdeli, Ali Ziaee ; Baines, Tim |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 101.2022, p. 141-152
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Subject: | Manufacturing | Organisational change | Paradox theory | Servitization | Transformation | Organisatorischer Wandel | Organizational change | Industrie | Manufacturing industries | Leistungsbündel | Bundling strategy | Strategisches Management | Strategic management |
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