| Extent: | IX, 334 S Ill., graph. Darst 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors ; Glossar enthalten ; Glossary included |
| Language: | English |
| Notes: | Enth. 14 Beitr. Includes bibliographical references and index |
| ISBN: | 3-540-44007-0 |
| Classification: | Methoden und Techniken der Betriebswirtschaft ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001706472