Perceived hygiene attributes in the hotel industry: customer retention amid the COVID-19 crisis
| Year of publication: |
2021
|
|---|---|
| Authors: | Yu, Jongsik ; Seo, Jungwoon ; Hyun, Sunghyup Sean |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 93.2021, p. 1-9
|
| Subject: | perceived hygiene attributes | coronavirus disease (COVID-19) | cognitive image | affective image | word of mouth | revisit intention | Coronavirus | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Kundenzufriedenheit | Customer satisfaction | Hygiene | Markenimage | Brand image | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing | Kognition | Cognition |
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