Perceived justice in service recovery and switching intention : evidence from Malaysian mobile telecommunication industry
Year of publication: |
2012
|
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Authors: | Nikbin, Davoud ; Ishak Ismail ; Marimuthu, Malliga ; Armesh, Hamed |
Published in: |
Management research review. - Bingley : Emerald, ISSN 2040-8269, ZDB-ID 2535152-7. - Vol. 35.2012, 3/4, p. 309-325
|
Subject: | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Kundenzufriedenheit | Customer satisfaction | Mobilkommunikation | Mobile communications | Malaysia |
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