Perceived risk on online store image towards purchase intention
Year of publication: |
2019
|
---|---|
Authors: | Hong, Lu Man ; Che Nawi, Noorshella ; Wan Farha Wan Zulkiffli ; Asrul Hery Ibrahim Dzulkifli Mokhtar ; Shah Iskandar Fahmie Ramlee |
Published in: |
Research in world economy. - Toronto : Sciedu Press, ISSN 1923-3981, ZDB-ID 2647497-9. - Vol. 10.2019, 2, p. 48-52
|
Subject: | online consumer | perceived risks | purchase intention | Online-Handel | Online retailing | Konsumentenverhalten | Consumer behaviour | Risiko | Risk | Risikopräferenz | Risk attitude | Kaufmotiv | Consumer motivation |
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