Type of publication: Article
Type of publication (narrower categories): Aufsatz in Zeitschrift ; Article in journal
Language: English
Other identifiers:
10.7172/2449-6634.jmcbem.2020.2.3 [DOI]
hdl:10419/311514 [Handle]
Classification: L1 - Market Structure, Firm Strategy, and Market Performance ; M3 - Marketing and Advertising ; O3 - Technological Change; Research and Development ; Z1 - Cultural Economics
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10012439478