Platform search design : the roles of precision and price
Zemin (Zachary) Zhong
| Year of publication: |
2023
|
|---|---|
| Authors: | Zhong, Zemin |
| Published in: |
Marketing science. - Baltimore, Md. : INFORMS, ISSN 1526-548X, ZDB-ID 2023536-7. - Vol. 42.2023, 2, p. 293-313
|
| Subject: | consumer search | electronic commerce | platform | Electronic Commerce | E-commerce | Digitale Plattform | Digital platform | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Suchtheorie | Search theory | Preismanagement | Pricing strategy | Netzwerkökonomik | Network economics |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mksc.2022.1370 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014317103