Platform strategy : how to unlock the power of communities and networks to grow your business
Year of publication: |
2017
|
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Authors: | Reillier, Laure Claire ; Reillier, Benoit |
Publisher: |
London : Routledge, Taylor & Francis Group |
Subject: | Electronic Commerce | E-commerce | Geschäftsmodell | Business model | Social Web | Social web | Web 2.0-Technologien | Web 2.0 technologies | USA | United States | Softwareplattform | Strategisches Management |
Description of contents: | Table of Contents [gbv.de] |
Extent: | xviii, 221 Seiten Illustrationen, Diagramme 26 cm |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Fallstudie ; Case study |
Language: | English |
ISBN: | 978-1-4724-8024-8 ; 978-1-315-59894-9 |
Source: | ECONIS - Online Catalogue of the ZBW |
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