Extent: | 253 S. 8° |
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Series: | AMA-Schriftenreihe / American Management Association. - Düsseldorf : Econ, ZDB-ID 633755-7. - Vol. 8 |
Type of publication: | Book / Working Paper |
Language: | German |
Notes: | Orig.-Ausg. gesondert u.d.T.: Aspects of modern marketing und: Marketing research organization and operation Enthält Aufsätze |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000524024