Extent:
Online-Ressource
v.: digital
Type of publication: Book / Working Paper
Language: German
ISBN: 978-3-8349-8251-3 ; 978-3-8349-1480-4
Other identifiers:
10.1007/978-3-8349-8251-3 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013515858