Predicting customer churn using grey wolf optimization-based support vector machine with principal component analysis
Betul Durkaya Kurtcan, Tuncay Ozcan
| Year of publication: |
2023
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|---|---|
| Authors: | Kurtcan, Betul Durkaya ; Ozcan, Tuncay |
| Published in: |
Journal of forecasting. - New York, NY : Wiley Interscience, ISSN 1099-131X, ZDB-ID 2001645-1. - Vol. 42.2023, 6, p. 1329-1340
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| Subject: | customer churn prediction | feature selection | grey wolf optimization | parameter optimization | principal component analysis | support vector machine | Mustererkennung | Pattern recognition | Beziehungsmarketing | Relationship marketing | Prognoseverfahren | Forecasting model | Hauptkomponentenanalyse | Principal component analysis | Theorie | Theory | Algorithmus | Algorithm | Klassifikation | Classification | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/for.2960 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014338889