Predicting the path of technological innovation : SAW vs. Moore, Bass, Gompertz, and Kryder
Ashish Sood; Gareth M. James; Gerard J. Tellis; Ji Zhu
| Year of publication: |
2012
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|---|---|
| Authors: | Sood, Ashish ; James, Gareth M. ; Tellis, Gerard J. ; Zhu, Ji |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 31.2012, 6, p. 964-979
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| Subject: | technology evolution | innovation | SAW model | Moores law | Kryders law | Bass model | technological prediction | Technischer Fortschritt | Technological change | Prognoseverfahren | Forecasting model | Innovation | Innovationsdiffusion | Innovation diffusion | Theorie | Theory | Innovationsmanagement | Innovation management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009702511