Preliminary evidence on the structure and determinants of global corporate reputations
James J. Cordeiro; Joachim Schwalbach
| Year of publication: |
2000 ; December 1999 (Rev. June 2000)
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|---|---|
| Authors: | Cordeiro, James J. ; Schwalbach, Joachim |
| Publisher: |
Berlin : Humboldt-Univ., Wirtschaftswissenschaftl. Fak., Inst. für Management |
| Subject: | Firmenimage | Corporate reputation | Multinationales Unternehmen | Transnational corporation |
| Extent: | Online Ressource, 82 KB, text |
|---|---|
| Series: | Forschungsbericht / Humboldt-Universität zu Berlin, Wirtschaftswissenschaftliche Fakultät, Institut für Management. - Berlin, ZDB-ID 2694766-3. - Vol. 2000-4 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Record-last-verified: 16-05-01 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10001574895