Price discrimination in mobile gacha games : a comprehensive study of the scarcity-pricing, gachaing-user profiling, and recharging-profiting models
Year of publication: |
2024
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Authors: | Cao, Ran ; Zhang, Wenxiang ; Sun, Fangyuan |
Published in: |
Managerial and decision economics : MDE ; the international journal of research and progress in management economics. - Chichester [u.a.] : Wiley, ISSN 1099-1468, ZDB-ID 1491342-2. - Vol. 45.2024, 6, p. 3716-3733
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Subject: | Preisdifferenzierung | Price discrimination | Spieltheorie | Game theory | Mobilkommunikation | Mobile communications |
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