Pricing and inventory management in the presence of strategic customers with risk preference and decreasing value
Jie Du; Juliang Zhang; Guowei Hua
| Year of publication: |
2015
|
|---|---|
| Authors: | Du, Jie ; Zhang, Juliang ; Hua, Guowei |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 164.2015, p. 160-166
|
| Subject: | Strategic customer | Risk preference | Customer value | Reimbursement contract | Risikopräferenz | Risk attitude | Kundenwert | Beziehungsmarketing | Relationship marketing | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Preismanagement | Pricing strategy | Lagerhaltungsmodell | Inventory model |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011289809