Pricing of medical devices under coverage uncertainty : a modelling approach
Year of publication: |
2012
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Authors: | Girling, Alan J. ; Lilford, Richard J. ; Young, Terry P. |
Published in: |
Health economics. - Chichester : Wiley-Blackwell, ISSN 1057-9230, ZDB-ID 1135838-5. - Vol. 21.2012, 12, p. 1502-1507
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Subject: | Theorie | Theory | Risiko | Risk | Medizintechnik | Medical technology | Medizinprodukteindustrie | Medical device industry | Medizinprodukt | Medical device | Entscheidung unter Unsicherheit | Decision under uncertainty | Preismanagement | Pricing strategy |
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