Pricing strategies for O2O business model considering service spillover and power structures
| Year of publication: |
2020
|
|---|---|
| Authors: | Chai, Limeng ; Duan, Yongrui ; Huo, Jiazhen |
| Published in: |
International Transactions in Operational Research. - Wiley, ISSN 1475-3995, ZDB-ID 2019815-2. - Vol. 28.2020, 4 (21.08.), p. 1978-2001
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1111/itor.12863 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012282418