Pricing strategies in online book industry : a comparative study
Jifeng Luo, Han Zhang, Haizheng Li
| Year of publication: |
November 2018
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|---|---|
| Authors: | Luo, Jifeng ; Zhang, Han ; Li, Haizheng |
| Published in: |
Information systems and e-business management : ISeB. - New York, NY [u.a.] : Springer, ISSN 1617-9846, ZDB-ID 2069863-X. - Vol. 16.2018, 4, p. 791-816
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| Subject: | Pricing strategies | Price dispersion | Search costs | Obfuscation | Trust assurance seals | Electronic markets | Book industry | Preismanagement | Pricing strategy | Electronic Commerce | E-commerce | Informationskosten | Information costs | Online-Handel | Online retailing | Buchhandel | Book trade | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Preiswettbewerb | Price competition |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s10257-017-0346-y [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011956212