Product assortment and space allocation strategies to attract loyal and non-loyal customers
Year of publication: |
2020
|
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Authors: | Timonina-Farkas, Anna ; Katsifou, Argyro ; Seifert, Ralf W. |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 285.2020, 3 (16.9.), p. 1058-1076
|
Subject: | OR in marketing | Assortment planning | Inventory management | Bilevel optimization | Stochastic optimization | Theorie | Theory | Sortiment | Retail assortment | Lagermanagement | Warehouse management | Mathematische Optimierung | Mathematical programming |
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