Extent:
XXII, 561 S. : graph. Darst.
Series:
Type of publication: Book / Working Paper
Language: English
Notes:
Includes index. - Previous ed.: 2005
ISBN: 978-0-85729-545-3 ; 0-85729-545-4
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10009345678