Extent:
Online Ressource (viii, 254 p.)
ill.
Type of publication: Book / Working Paper
Type of publication (narrower categories): Fallstudiensammlung
Language: English
Notes:
Concise yet comprehensive, 'Product Planning Essentials' is a highly practical guide to the complex, interdisciplinary nature of product development and management
Includes bibliographical references and index
ISBN: 978-1-4522-2037-6 ; 978-1-4522-2037-6 ; 978-0-7619-1999-5 ; 978-0-7619-1999-5
Classification: Forschung und Entwicklung
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013208099