PRODUCTIVITY IN MARKETING / LOUIS P. BUCKLIN
| Alternative title: |
PRODUCTIVITY IN MARKETING
|
| Year of publication: |
1978
|
| Authors: |
Bucklin, Louis Pierre
|
| Publisher: |
CHICAGO, IL. : AMERICAN MARKETING ASSOC.
|
| Extent: | XI,117 S. |
|---|
| Type of publication: | Book / Working Paper
|
|---|
| Source: | |
Persistent link: https://www.econbiz.de/10004005752