Profit driven decision trees for churn prediction
Sebastiaan Höppner, Eugen Stripling, Bart Baesens, Seppe vanden Broucke, Tim Verdonck
| Year of publication: |
2020
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|---|---|
| Authors: | Höppner, Sebastiaan ; Stripling, Eugen ; Baesens, Bart ; Vanden Broucke, Seppe ; Verdonck, Tim |
| Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 284.2020, 3 (1.8.), p. 920-933
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| Subject: | Artificial intelligence | Classification | Customer churn prediction | Evolutionary algorithm | Profit-based model evaluation | Künstliche Intelligenz | Entscheidungsbaum | Decision tree | Beziehungsmarketing | Relationship marketing | Prognoseverfahren | Forecasting model | Klassifikation | Theorie | Theory | Algorithmus | Algorithm | Evolutionärer Algorithmus | Data Mining | Data mining |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ejor.2018.11.072 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012238921