Profiting from product innovation : the impact of legal, marketing, and technological capabilities in different environmental conditions
Zhongfeng Su; En Xie; Hong Liu; Wei Sun
| Year of publication: |
2013
|
|---|---|
| Authors: | Su, Zhongfeng ; Xie, En ; Liu, Hong ; Sun, Wei |
| Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 24.2013, 3, p. 261-276
|
| Subject: | Product innovation | Legal capability | Marketing capability | Technological capability | Firm performance | Unternehmenserfolg | Innovation | Innovationsmanagement | Innovation management | Produktentwicklung | New product development | Marketing | Technischer Fortschritt | Technological change | Dynamische Kompetenzen | Dynamic capabilities | Ressourcenorientierter Ansatz | Resource-based view | Wettbewerbsvorteil | Competitive advantage |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009786894