Promoting creative new product design : the influence of intrinsic motivation, extrinsic rewards, and visualization
Year of publication: |
2001 ; [Elektronische Ressource]
|
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Authors: | Moreau, Page ; Dahl, Darren W. ; Chattopadhyay, Amitava ; Gorn, Gerald J. |
Institutions: | INSEAD (contributor) |
Publisher: |
Fontainebleau : INSEAD |
Subject: | Produktgestaltung | Product design | Kreativität | Creativity | Motivation | Produktentwicklung | New product development | Leistungsmotivation | Work motivation | Leistungsanreiz | Performance incentive | Innovationsmanagement | Innovation management | Visualisierung | Visualization |
Extent: | Online-Ressource, 38 p., text |
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Series: | Faculty & research / Insead : working paper series. - Fontainebleau, ZDB-ID 2112291-X. - Vol. 2001,95 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Arbeitspapier ; Working Paper |
Language: | English |
Notes: | Systemvoraussetzungen: Acrobat Reader |
Source: | ECONIS - Online Catalogue of the ZBW |
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