Promotion to change lifestyle : securing participation and success
Year of publication: |
2014
|
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Authors: | George, Morris ; Tanner, John F. |
Published in: |
Health marketing quarterly. - Philadelphia, Pa. : Taylor & Francis, ISSN 0735-9683, ZDB-ID 639428-0. - Vol. 31.2014, 4, p. 293-311
|
Subject: | health belief model | corporate wellness programs | lifestyle intervention | health challenges | personal coaching | Lebensstil | Lifestyle | Coaching | Gesundheit | Health | Gesundheitsvorsorge | Preventive care |
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