Psychological contract violation and customer intention to reuse online retailers : exploring mediating and moderating mechanisms
Year of publication: |
June 2017
|
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Authors: | Malhotra, Neeru ; Sahadev, Sunil ; Purani, Keyoor |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 75.2017, p. 17-28
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Subject: | Psychological contract violation (PCV) | Trust | Customer satisfaction | Structural assurance | Intention to reuse | Online retailing | Online-Handel | Implizite Kontrakte | Implicit contracts | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Vertrauen | Confidence | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing |
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