Public relations campaigns
ed. by Mark Sheehan, Robina Xavier
| Year of publication: |
2009
|
|---|---|
| Other Persons: | Sheehan, Mark (contributor) |
| Publisher: |
South Melbourne, Vic. ; Oxford : Oxford University Press |
| Subject: | Öffentlichkeitsarbeit | Werbekampagne | Marketing | Aufsatzsammlung | Public relations |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 240 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-19-555910-X ; 978-0-19-555910-1 |
| Classification: | Unternehmensführung ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004927264