Quality, emotion, price, and social values in building passenger loyalty : impact of relationship quality (mediator) and in-flight physical environments (moderator)
Year of publication: |
2021
|
---|---|
Authors: | Han, Heesup ; Chua, Bee-Lia ; Lee, Sanghyeop ; Koo, Bonhak |
Subject: | Airline service | brand loyalty | emotion value | in-flight physical environments | price value | quality value | relationship quality | social value | Beziehungsmarketing | Relationship marketing | Dienstleistungsqualität | Service quality | Emotion | Soziale Werte | Social values | Konsumentenverhalten | Consumer behaviour | Fluggesellschaft | Airline | Kundenwert | Customer value | Produktqualität | Product quality | Kundenzufriedenheit | Customer satisfaction |
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