Quality, pricing, and release time : optimal market entry strategy for software-as-a-service vendors
Haiyang Feng, Zhengrui Jiang, Dengpan Liu
| Year of publication: |
March 2018
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|---|---|
| Authors: | Feng, Haiyang ; Jiang, Zhengrui ; Liu, Dengpan |
| Published in: |
Management information systems : mis quarterly. - Minneapolis, MN : Carlson School of Management, University of Minnesota, ISSN 0276-7783, ZDB-ID 405089-7. - Vol. 42.2018, 1, p. 333-353
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| Subject: | Game theory | duopoly | market entry strategy | Software-as-a-Service | network effects | asymmetric compatibility | switching cost | Markteintritt | Market entry | Duopol | Duopoly | Spieltheorie | Internationaler Markteintritt | International market entry | Netzwerkökonomik | Network economics | Wechselverhalten | Switching behaviour | Preiswettbewerb | Price competition |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.25300/MISQ/2018/14057 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011847714