Quality provision with heterogeneous consumer reservation utilities
Lian Qi (Rutgers Business School, Rutgers, The State University of New Jersey, Newark, New Jersey, USA), Leon Yang Chu (Marshall School of Business, University of Southern California, Los Angeles, California, USA), Rachel R. Chen (Graduate School of Management, University of California, Davis, California, USA)
| Year of publication: |
May 2016
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|---|---|
| Authors: | Qi, Lian ; Chu, Leon Yang ; Chen, Rachel R. |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 25.2016, 5, p. 883-901
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| Subject: | quality decision | utility modeling | reservation utility | willingness-to-pay | Nutzen | Utility | Zahlungsbereitschaftsanalyse | Willingness to pay | Produktqualität | Product quality | Nutzenfunktion | Utility function | Konsumentenverhalten | Consumer behaviour | Nutzentheorie | Utility theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/poms.12512 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011494899