Rating online commitment by considering consumers' purchasing networks
Year of publication: |
2014
|
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Authors: | Li, Yongli ; Wu, Chong ; Luo, Peng |
Published in: |
Management decision : MD. - Bingley : Emerald Publishing Limited, ISSN 0025-1747, ZDB-ID 411946-0. - Vol. 52.2014, 10, p. 2002-2020
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Subject: | Evaluation | Decision analysis | E-commerce | Rating | Social network analysis | Management decision making | Soziales Netzwerk | Social network | Electronic Commerce | Konsumentenverhalten | Consumer behaviour | Bewertung | Online-Handel | Online retailing | Entscheidung | Decision |
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