Recasting service quality for AI-based service
Year of publication: |
2022
|
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Authors: | Noor, Nurhafihz ; Hill, Sally Rao ; Troshani, Indrit |
Published in: |
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC). - [London] : Sage Publishing, ISSN 1839-3349, ZDB-ID 2211477-4. - Vol. 30.2022, 4, p. 297-312
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Subject: | anthropomorphism | artificial intelligence | proactiveness | service quality |
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