Recipes for better customer satisfaction in internet-famous drinks shops : a fuzzy-set QCA approach
Zhisheng Wang, Min Jie, and Huiying Li
| Year of publication: |
2023
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| Authors: | Wang, Zhisheng ; Jie, Min ; Li, Huiying |
| Subject: | Internet-famous tea beverage | Customer satisfaction | Customer engagement | Fuzzy set qualitative comparative analysis | Content analysis | Kundenzufriedenheit | Fuzzy-Set-Theorie | Fuzzy sets | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Qualitative Methode | Qualitative method | Bibliometrie | Bibliometrics |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.3727/108354222X16534530194804 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014423430