Recording discrepancies in Nielsen Homescan data: Are they present and do they matter?
| Year of publication: |
2010
|
|---|---|
| Authors: | Einav, Liran ; Leibtag, Ephraim ; Nevo, Aviv |
| Published in: |
Quantitative Marketing and Economics. - Springer, ISSN 1570-7156. - Vol. 8.2010, 2, p. 207-239
|
| Publisher: |
Springer |
| Subject: | Measurement error | Validation study | Self-reported data |
| Extent: | text/html |
|---|---|
| Type of publication: | Article |
| Source: |
Persistent link: https://www.econbiz.de/10008552513