Reducing channel inefficiency in product line design
Hartanto Wong, Kilsun Kim, Dilip Chhajed
| Year of publication: |
2021
|
|---|---|
| Authors: | Wong, Hartanto ; Kim, Kilsun ; Kim, Kilsun |
| Published in: |
International journal of production economics. - Amsterdam [u.a.] : Elsevier, ISSN 0925-5273, ZDB-ID 1092526-0. - Vol. 232.2021, p. 1-18
|
| Subject: | Commonality | Decentralized product design | Marketing/operations interface | Non-dominating preference structure | Product line design | Produktgestaltung | Product design | Fertigungsprogramm | Master production schedule | Conjoint-Analyse | Conjoint analysis | Theorie | Theory | Vertriebsweg | Distribution channel |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijpe.2020.107964 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012495570