Relating in business networks : innovation in practice
Antonella La Rocca; Ivan Snehota
| Year of publication: |
2014
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|---|---|
| Authors: | La Rocca, Antonella ; Snehota, Ivan |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 43.2014, 3, p. 441-447
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| Subject: | Innovation | Business networks | Business relationships | New venturing | Customer involvement | Unternehmensnetzwerk | Business network | Innovationsmanagement | Innovation management | Beziehungsmarketing | Relationship marketing | Unternehmensgründung | Business start-up | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Kundenintegration | Customer integration | Unternehmenskooperation | Inter-firm cooperation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010371726