Relations between Consumer Effort, Risk Reduction Strategies, and Satisfaction with the E-commerce Buying Process: The Development of a Conceptual Framework
| Year of publication: |
2011
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|---|---|
| Authors: | Kovacs, Michelle ; Farias, Salomao ; Moura, Francisco ; Souza, Anderson |
| Published in: |
International journal of management. - Poole, ISSN 0813-0183, ZDB-ID 10574487. - Vol. 28.2011, 1, 2, p. 316-330
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