Extent:
XXII, 296 Seiten
Illustrationen
21 cm x 14.8 cm, 423 g
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Dissertation, Technische Universität Chemnitz, 2016
ISBN: 3-658-17454-4 ; 978-3-658-17454-5 ; 978-3-658-17455-2
Other identifiers:
10.1007/978-3-658-17455-2 [DOI]
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10011634306