Resource advantage theory and fair trade social enterprises
Year of publication: |
2011
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Authors: | Doherty, Bob |
Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 19.2011, 4, p. 357-380
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Subject: | Fairer Handel | Fair trade | Süßwaren | Confectionery | Kaffeehandel | Coffee trade | Ressourcenorientierter Ansatz | Resource-based view | Sozialwirtschaft | Social economy | Großbritannien | United Kingdom |
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