Retail Competition in the Fast-Moving Consumer Goods Industry: The Case of France and the UK
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|Authors:||Corstjens, Judy ; Corstjens, Marcel ; Lal, Rajiv|
European management journal : publ. twice a year for the Scottish Business School. - Oxford [u.a.] : Pergamon, Elsevier Science, ISSN 0263-2373, ZDB-ID 8594971. - Vol. 13.1995, 4, p. 363-373
Corstjens, Judy, (1995)
RetaiL Doesn't CrossBorders: Here's Why andWhat to Do About It -New data show that internationalizationdoesn't drive grocery retailers' sales or profits.As they struggle to meet expectations forgrowth, retailers must rethink their attitudetoward globalization and their strategies.
Corstjens, Marcel, (2012)
Corstjens, Marcel, (2000)
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