Retail format choice in the US consumer electronics market
Year of publication: |
2010
|
---|---|
Authors: | Carpenter, Jason M. ; Balija, Vikranth |
Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 38.2010, 4/5, p. 258-274
|
Subject: | Betriebsform | Retail format | Unterhaltungselektronik | Consumer electronics | Konsumentenverhalten | Consumer behaviour | Zielgruppe | Target group | USA | United States |
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