Retargeted vs. generic product recommendations : when is it valuable to present retargeted recommendations?

Eye-tracking-based classification of information search behavior using machine learning : evidence from experiments in physical shops and virtual reality shopping environments

Pfeiffer, Jella, (2020)

Different but equal? : a field experiment on the impact of recommendation systems on mobile and personal computer channels in retail

Lee, Dongwon, (2020)

Will the global village fracture into tribes? : recommender systems and their effects on consumer fragmentation

Hosanagar, Kartik, (2014)