Reviewing the SmartPLS 4 software : the latest features and enhancements
| Year of publication: |
2024
|
|---|---|
| Authors: | Cheah, Jun-Hwa ; Magno, Francesca ; Cassia, Fabio |
| Published in: |
Journal of marketing analytics : JMA. - Houndmills : Palgrave Macmillan, ISSN 2050-3326, ZDB-ID 2735891-4. - Vol. 12.2024, 1, p. 97-107
|
| Subject: | Composite modeling | Multivariate data analysis | Partial least squares path modeling | Partial least squares structural equation modeling | PLS-SEM | SmartPLS | Kleinste-Quadrate-Methode | Least squares method | Partielle kleinste Quadrate | Partial least squares | Strukturgleichungsmodell | Structural equation model | Theorie | Theory | Software |
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