Revisiting the Satisfaction–Loyalty Relationship: Empirical Generalizations and Directions for Future Research
| Year of publication: |
2013
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|---|---|
| Authors: | Kumar, V. ; Pozza, Ilaria Dalla ; Ganesh, Jaishankar |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 4108024. - Vol. 89.2013, 3, p. 246-262
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